7 must-see International Social Networking Sites [kwiqq]
We are glad to feature Tiffany Davis guest blogger on the Kwiqq Blog. She generally writes about best online college classes. She welcomes your feedback at TiffanyMDavis82 at gmail.com With the advent of social networking sites becoming increasingly mainstream, it has thus become obvious that while everyone knows about the popular sites of Facebook, Twitter, [...]
Enterprise 2.0 the next big thing. Are you ready? [kwiqq]
Enterprise 2.0 is a fancy word for, social software being used in enterprise (i.e. business) context. It includes social and networked modifications to corporate intranets and other classic software platforms used by large companies to organize their communication. A recent article in ZDNet owned by CBS Interactive mentioned that between a third and half of [...]
Is trackable marketing be-all and end-all for brands? [kwiqq]
More and more businesses are migrating from traditional forms of marketing like Newspapers, Magazines, Yellow Pages, Posters and Billboards to online trackable initiatives. Helping brands find out what campaigns made consumer buy their products. Big credit goes to tools like Google Analytics, Google Adwords Analytics, Chart Beat and many custom made analytic tools. These tools [...]
Growing Social Networks: How Facebook, Twitter… grew their network [kwiqq]
The white paper is for marketers interested in digital marketing and growing their brand’s social network. The paper contains real case studies of successful social networks, which gives you a perspective of how others did it. The paper looks at how sites like Facebook, Twitter, MySpace, YouTube, Flixster, RockYou, Slide and Plaxo grew their Online [...]
10 Tips for Building Brand Communities [kwiqq]
Image via Wikipedia I came across some fantastic advice on how to build brand communitues by Guy Kawasaki. I have gone through the process of hopefuly simplifying some of them: Focus on your customer’s needs. Effort should be spent by brands to engage customers with solving customer needs. In Guy Kawasaki’s words, brands should answer [...]
Facebook Finally Supports OpenID
It’s nice to see Facebook finally support OpenID. It’s difficult to see any real downside to the move for Facebook. They have apparently reported that new users who create an account with OpenID get to grips with Facebook faster (reference: ReadWriteWeb) This isn’t a suprise as it seems that OpenID is still the preserve of [...]
Global Sales Workshop for ambitious Business Leaders (Grants available) [kwiqq]
Today’s economy requires businesses to be extremely good at client acquisition and sales. Even the best solutions can be harder to sell – no matter how much value is delivered. With companies concerned about cash flow and delaying purchasing decisions indefinitely, it may not be enough to focus exclusively on a solution’s business benefits. About [...]
Social Network a legitimate Brand Communication Tool ? [kwiqq]
Brand is defined as a relationship that secures future earnings by creating customer loyalty. A lot of the campaigns Kwiqq embark on are generally part of much larger Integrated Marketing Communications. Integrated Marketing Communications (IMC), according to The American Marketing Association, is “a planning process designed to assure that all brand contacts received by a [...]
Why a business should go Open Source ? [kwiqq]
Image by jagelado via Flickr Open Source software has seen great adoption over the last few years. Linux is often quoted as a fantastic example of open source software, competing directly with companies like Microsoft. Open source: Free redistribution: no restrictions on further distributions. Availability of the source code: either with program or through download. [...]
Evolution of the Internet: Whats next ? [kwiqq]
Internet now just 15 years old has gone through major transformations. As networks of networks has been growing in size it has also had a complete re-branding and found itself becoming more acceptable amongst people of all ages. It was only in early 90s that Internet actually became more freely available, before which it was [...]
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