Google Buzz, a new social media aggregator
Yesterday Google released it’s new social media aggregator, Buzz. Bizarrely, looks very similar to FriendFeed, saw Techcrunch was reporting that as well. This is not Google’s first attempt to integrate their service in a FriendFeed style system. Google Wave was certainly on a similar track. Although Wave has a major disadvantage that it doesn’t allow user’s to integrate it with [...]
Email, Super-hero tool, underrated to build Mobile/Web Apps!
The email was invented in the 1970s and till date it is one of the most commonly used tool on the Internet. 92% of people read or send emails on the Internet, followed closely by using a search engine (89%) source. Email has the advantage of being platform independent i.e. you can send an email [...]
7 ways iPad will revolutionise Media by 2011
Apple’s new iPad at first might look like a bigger version of the iPhone although it has the capabilities to change the way publishers sell content and help package goods. As a multimedia tablet it supports not only textbooks but also video, audio and whole heap of applications, 140,000 o of which are out already. [...]
Pros and cons of Social Media Advertising (SMA)
Social Media Advertising spend is growing rapidly, whilst others traditional online (if you can call it that ) is on the decrease. According to Neilsen AdRelevance, social media advertising has risen by 812%, 364% and 184% in Entertainment, Travel and Business to Business industries respectively . Travel and Business to Business has seen a decrease [...]
Social Media to Improve (Corporate) Internal Communication #HR
A presentation looks at case studies of companies like Ikea and IBM and how social media helped them improve their internal communication. It’s important to mention that things have moved on a bit and new engaging social media tools have arrived. Although the principles still apply and can be very useful for Human Resource departments. [...]
My first (commercial) book on social media..coming soon
I’m glad to announce that a major global publisher has asked me to write a book on social media for a niche vertical market. I have been involved in some self-published eBooks in the past, to evangelise social media, although this is my first commercial publication. I’m focusing my attention on real case studies and [...]
Advertising Agencies use Social Media for awareness
(Reblogged my earlier post on the Kwiqq Blog) Social Media is now genuinely used for brand building. More recognisable organisations are using Twitter, Facebook etc to communicate with their audience. Recently got hold of an internal meeting presentation (available below) held by a major Canadian Advertising/integrated marketing Agency, BSL.com. In short they are using social [...]
Why Social Media Consultants should understand Technology
Social Media has attracted several consultants and professionals from other industries. It’s fantastic to see the diversity of backgrounds and rich industry experience they bring along. I have met ex-recruiters, doctors, musicians, Lawyers and business coaches. Although I will argue that social media needs a sound understanding of technology as part of the industry knowledge. [...]
Google Wave killer, Nurphy.com
Recently I bumped into Neil from Nurphy at an event. He was telling us about his application Nurphy. At first you might think yet another start-up, although actually it’s truly a fantastic app see what New York Times and Read Write Web are saying. So what does it do? The application is puts your conversation [...]
10 benefits of Social Media strategy (if you get it right)
Social Media is making waves and it’s fantastic that more and more companies are adopting it. Sometimes it may feel that companies are adopting social media for the wrong reasons. Just having a Facebook, Twitter etc profile is not enough it about engagement with your customer. Some experts would say that you are better off [...]
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