Raj Anand Raj Anand

Passionate about Innovation in Social Media.

Selling just under 300 books per week in just 20 days

I’m glad to announce that my book on recruiting with social media in just 20 days is now ranked 17,367 out of 424,793 Kiddle books on Amazon. According to fonerbooks.com that implies that the book is selling just under 300 books per week on Amazon.com alone based on the graph (below) and multiplying a factor of [...]

My book ‘Recruiting with Social Media’ out 3rd August

I’m glad to inform that my book Recruitment with Social Media, Social Media’s Impact on Recruitment and HR is out on 3rd August 2010, published by Que/Pearson Publication. You can buy a copy from Recruiting with Social Media (Que eStore). About the Book The book highlights the power of recruiting people with Social Media! Social [...]

11 Famous Brands and Hidden Information Contained in their Logos

Logos are a key aspect of a Brands personality and recognition. A lot of effort and thinking goes into building a good logo, which has a deeper meaning. Here are 11 logos and their hidden meaning. Amazon.com This logo doesn’t seem to hide much at first sight, but it gives you a little insight in [...]

Digital Product Placement (incl. Twitter) in David Guetta’s new video

As a keen YouTube and dance music fan I was watching David Guetta & Chris Willis ft Fergie & LMFAO – Gettin’ Over You music video and was almost surprised to see how three products i.e. Samsung Wave (iPhone competitor), Twitter and EverestPoker.com were embedded in the video, watch the video below. Impressive how the product [...]

Thinking about Disruptive Innovation?

Very impressive presentation by Frog Design regarding innovation. Innovation By 10 My favourite aspects of their presentation is their take on types of Innovation: Disruptive Innovation? Most businesses try to be disruptive innovators but are either just catching up with their competitors i.e. evolving or growing as a company hence just expanding. Truly disruptive innovation requires thinking [...]

Videos interviews with recruitment experts at #TruLondon

I had some really interesting conversations with people at #TruLondon unfortunately not all videos came out. Technology fail! Never the less some really interesting content  available below. Social Sourcing and Future of Blogging SourcerSrini mentions how he is uses social media for sourcing candidates. PunkRockHR good insight on the future of blogging. Innovative startup in Recruitment @James_Mayes [...]

Pros and cons of Social Media Advertising (SMA)

Social Media Advertising spend is growing rapidly, whilst others traditional online (if you can call it that ) is on the decrease. According to Neilsen AdRelevance, social media advertising has risen by 812%, 364% and 184% in Entertainment, Travel and Business to Business industries respectively . Travel and Business to Business has seen a decrease [...]

My first (commercial) book on social media..coming soon

I’m glad to announce that a major global publisher has asked me to write a book on social media for a niche vertical market. I have been involved in some self-published eBooks in the past, to evangelise social media, although this is my first commercial publication. I’m focusing my attention on real case studies and [...]

Advertising Agencies use Social Media for awareness

(Reblogged my earlier post on the Kwiqq Blog) Social Media is now genuinely used for brand building. More recognisable organisations are using Twitter, Facebook etc to communicate with their audience.  Recently got hold of an internal meeting presentation (available below) held by a major Canadian Advertising/integrated marketing Agency, BSL.com. In short they are using social [...]

Words from the wise (article in The Observer)

Reblogging article in the Observer (Thanks Olivia Gordan) There’s no secret formula for succcess and every entrepreneur has their own idea of how to achieve it. Four network members share their advice Raj Anand Recently announced as one of the 50 most influential people in the digital industry by Revolution magazine, Raj Anand is one [...]

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