7 ways iPad will revolutionise Media by 2011

Apple’s new iPad at first might look like a bigger version of the iPhone although it has the capabilities to change the way publishers sell content and help package goods. As a multimedia tablet it supports not only textbooks but also video, audio and whole heap of applications, 140,000 o of which are out already. [...]

Pros and cons of Social Media Advertising (SMA)

Social Media Advertising spend is growing rapidly, whilst others traditional online (if you can call it that ) is on the decrease. According to Neilsen AdRelevance, social media advertising has risen by 812%, 364% and 184% in Entertainment, Travel and Business to Business industries respectively . Travel and Business to Business has seen a decrease [...]

Social Media to Improve (Corporate) Internal Communication #HR

A presentation looks at case studies of companies like Ikea and IBM and how social media helped them improve their internal communication. It’s important to mention that things have moved on a bit and new engaging social media tools have arrived. Although the principles still apply and can be very useful for Human Resource departments. [...]

My first (commercial) book on social media..coming soon

I’m glad to announce that a major global publisher has asked me to write a book on social media for a niche vertical market. I have been involved in some self-published eBooks in the past, to evangelise social media, although this is my first commercial publication. I’m focusing my attention on real case studies and [...]

17 Google Wave Invites. Do you want one?

I’m giving out 17 Google Wave invites, to members of the Social Media in Recruitment group on LinkedIn. If you are wondering what’s Google Wave, check out this video: If you are a member of the group, please contact me with your email address. addthis_url = ‘http%3A%2F%2Frajanand.biz%2F2009%2F12%2F15%2F17-google-wave-invites-do-you-want-one%2F’; addthis_title = ’17+Google+Wave+Invites.+Do+you+want+one%3F’; addthis_pub = ”;

Advertising Agencies use Social Media for awareness

(Reblogged my earlier post on the Kwiqq Blog) Social Media is now genuinely used for brand building. More recognisable organisations are using Twitter, Facebook etc to communicate with their audience. Recently got hold of an internal meeting presentation (available below) held by a major Canadian Advertising/integrated marketing Agency, BSL.com. In short they are using social [...]

Why Social Media Consultants should understand Technology

Social Media has attracted several consultants and professionals from other industries. It’s fantastic to see the diversity of backgrounds and rich industry experience they bring along. I have met ex-recruiters, doctors, musicians, Lawyers and business coaches. Although I will argue that social media needs a sound understanding of technology as part of the industry knowledge. [...]

Google Wave killer, Nurphy.com

Recently I bumped into Neil from Nurphy at an event. He was telling us about his application Nurphy. At first you might think yet another start-up, although actually it’s truly a fantastic app see what New York Times and Read Write Web are saying. So what does it do? The application is puts your conversation [...]

Words from the wise (article in The Observer)

Reblogging article in the Observer (Thanks Olivia Gordan) There’s no secret formula for succcess and every entrepreneur has their own idea of how to achieve it. Four network members share their advice Raj Anand Recently announced as one of the 50 most influential people in the digital industry by Revolution magazine, Raj Anand is one [...]

10 benefits of Social Media strategy (if you get it right)

Social Media is making waves and it’s fantastic that more and more companies are adopting it. Sometimes it may feel that companies are adopting social media for the wrong reasons. Just having a Facebook, Twitter etc profile is not enough it about engagement with your customer. Some experts would say that you are better off [...]

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Raj Anand

Passionate about Innovation in Social Media.