10 benefits of Social Media strategy (if you get it right)

Social Media is making waves and it’s fantastic that more and more companies are adopting it. Sometimes it may feel that companies are adopting social media for the wrong reasons. Just having a Facebook, Twitter etc profile is not enough it about engagement with your customer. Some experts would say that you are better off [...]

Survey Results: Why does a company need good board of directors?

Image via Wikipedia I recently asked on Facebook and Twitter as to why companies need agood BoD. Two answers summaries the sentiment fairly well. Shefaly Yogendra: Corporate governance, detached point ov and tough questions on strategy, holding execs to accountability. Anuvrat Singal: Board of directors / governors / trustees etc.: are required to oversee the [...]