10 benefits of Social Media strategy (if you get it right)

Social Media is making waves and it’s fantastic that more and more companies are adopting it. Sometimes it may feel that companies are adopting social media for the wrong reasons. Just having a Facebook, Twitter etc profile is not enough it about engagement with your customer. Some experts would say that you are better off [...]

Social Media buzz phrases and what does it mean to your mum

Social Media has opened doors to several opportunities in business and our personal lives. But has also initiated a heap of unnecessary management phrases which many don’t understand. The first thing I was taught in business was to KISS (Keep in Simple Stupid). Unfortunately these phrases have totally confused many (including my mum). Below is [...]