Raj AnandDigital Business Innovators

Why Myspace (not Facebook) ideal for some advertisers

Approximately four years back (in January 2007) Myspace launched in the UK. Taking on the mighty Friends Reunited, having already given Friendster a run for it’s money. Along came Facebook, with richer user experience and ultimate privacy control, taking the social media market by storm, and hasn’t stopped user acquisition ever since. Facebook’s v/s Myspace [...]

Business Plan template to ‘Grow a business’

Image by Raymond Yee via Flickr For anyone looking to start a business. The document is a template of a business plan for developing a social networking software company. This business plan was built over three months in 2007, to plan our growth. The document serves as a mock business plan. Business Plan template to [...]

Kwiqq founder named Future50 alongside Twitter, Spotify..

This article has been reblogged from Kwiqq.com Revolution magazine released it’s list of 50 most influential people in Digital. In their own words: The Revolution Future 50 sets out to do the impossible: to name the individuals who will shape the digital industry of tomorrow. This time last year few people had heard to Twitter [...]

Radical innovation ESSENTIAL to grow online users [kwiqq]

Perhaps one of the most obvious statements but worth making innovation is key to get customers coming back to your website. A quick look at graph 1 and 2 show that companies like AOL.com, with their established brand still need to innovate internally to get members coming to their site. AOL although made numerous acquisitions [...]

New report suggests Twitter for pointless babble and lazy people! [kwiqq]

Whilst Twitter is growing day on day, people are discovering new ways to use it. Many organisations and individuals have signed up to Twitter to promote and collaborate but a report published by Pear Analytics suggests that 40.55% of tweets are actually just pointless babble. Another interesting fact is that 5% of the Twitterers contribute [...]

How Ecademy.com differs from other business networks! [kwiqq]

This is my analysis of Ecademy. Recently having seen a massive growth in my contacts on Ecademy (my profile), I decided to investigate what makes this business social network different from the others, like LinkedIn, Xing etc. Ecademy Unfortunately Ecademy doesn’t give the number of users or page views on their site. But it is [...]

Kwiqq founder named Future50 alongside Twitter, Spotify.. [kwiqq]

Revolution magazine released it’s list of 50 most influential people in Digital. In their own words: The Revolution Future 50 sets out to do the impossible: to name the individuals who will shape the digital industry of tomorrow. This time last year few people had heard to Twitter founder Biz Stone, or Daniel Ek, the [...]

Entertainment Agency: Increases sales leads through Social Media [kwiqq]

Another case study of how one of UK’s leading live entertainment service provider with operations in over fourteen countries and over 100 staff worldwide increased it’s sales leads and web traffic through social media. Entertainment Agency: Increases sales leads through Social Media

Research: Social media engagement = Increased profits? [kwiqq]

Fantastic survey which finds a correlation between top 100 brands doing well financially and social media engagement. For many it would answer the question, “Why should brands adopt social media ?”. ENGAGEMENTdb: Most Engaged Brands On Social Media –

Case study of a UK University successfully using Twitter [kwiqq]

Twitter alongside the recession are the two biggest things which officially arrived in the UK at the start of 2009. Some find it hard to quantify Twitter’s value add whilst companies like Dell shouted from roof tops about the success they had with Twitter. The success of Twitter is not limited to corporations, consultants and [...]

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